Ilkka wrote: ↑
Mon May 14, 2018 2:08 pm
I do believe that phone salesmen do not really know about the product they are selling, they might think and act like they know but in truth they dont. I think they are led to believe in their product in order to sell it to others "fools" who think they need it, some might work for real but others are just placebo. I wonder what that unconscious act of deception does to their soul/mind, mind you some might even know it fully and still sell crap, because they are so good at it.
Belief in the product boosts the confidence of the salesman, surely, but more often than not it's the potential money of the commission they believe in, and are thus inspirited by.
I have some "insider's information" on the subject from a particularly suave Slytherin relative of mine. He swears by a couple ideas.
1. It's not about what you say, but how you make them feel.
-Pretty much, down the road in time they are not going to remember what it was
that you said to them that made you buy the thing they were selling. They will remember how you made them feel.
An example he witnessed was from his regional manager at a furniture outlet he worked at where you had to make $10,000 worth of sales a week or you were fired. The regional manager saw this married couple walking in, and the guy told him he just wanted to buy this $500 endpiece, and the manager takes up a power stance, crossing his arms, and gets real with him, tells him flat out, "you don't love your wife." He goes off on him. "You don't care about your wife's happiness! You don't love your kids! You don't have any respect for yourself! " Goes on and on. The couple ends up buying $15,000 worth of furniture and leaves shaking his hand and thanking him.
The manager goes over to my relative and the other employees and teaches them sales is about the transfer of emotion.
In his way, he was able to convince them that if you come in here only buying a little piece of furniture, it's not going to make you happy. If you buy all the stuff you really want, it means you're not thinking about the lack: it means you're taking what you want. You become empowered. You take that action and overcome that fear of not having enough, of not having what you really want.
He made them feel grateful for being real
with them. It wasn't so much about the furniture
so much as it was about addressing the issues of love and priority.
And that's why they thanked him afterward. It's not about what you say, but how you make them feel, even though he downright insulted them and made the sale in the process. Kind of clever, don't you think?
2. The Lord Giveth, the Lord Taketh Away.
-My relative was working at a Water filtration company. He had a contract written up for a couple for the financing and they sat down. The second the couple in front of him, for which the contract was written, showed the slightest hesitation in going through with the sale, he said, "I don't want you all to feel uncomfortable if you don't want it." And he tears up the contract in front of them. They gasped, and said NO. Ok, we'll do it. He wrote it up again and they went through. Happy that they did. The Lord giveth, the Lord taketh away.
This tactic, IMO, has some darker undertones as it preys on the unconscious fears of nearly every human being regarding abandonment
. The average person isn't trained up well enough to see something within their grasp they want get taken away from them to instead firmly say No, walk away and patiently explore other options. So right when they see it get taken away, it triggers all those unconscious fears related to losing something they want,
and they instinctively say Yes, and are thankful and proud they did not lose
So yes, salesmanship is placebo. The buyer and the item in question is a chemical reaction and the salesman is the catalyst.
What is a catalytic agent?
the causing or accelerating of a chemical change by the addition of a catalyst. 2. an action between two or more persons or forces, initiated by an agent that itself remains unaffected by the action: social catalyses occasioned by controversial writings.
"Classical historians traditionally dismiss tales of magic as unworthy of scholarly attention, but to us any mention of a witch's broomstick or wizard's wand evokes the smell of a scientist's laboratory." The Sphinx and the Megaliths